Intrapreneurship made simple…
A Win-Win scenario:
My little sister is fourteen and is an aspiring entrepreneur.Envy (my sister) makes decorative bracelets which consists of an assortment of colors and designs. Though her production costs are low and her bracelets are attractive to the eye, she has one problem: SHE HAS NO CUSTOMERS.
As her big brother, and trainer my job is to listen first, identify the problem supply her with a solution.
With her permission first; We never enter into someone else’s home unwelcomed or unannounced.
Envy: You (Marcus) are the only one that buys my bracelets, I don’t have any other customers. Where do I find the people who may be interested in my product.
KEY: THE PRODUCTS OF YOUR LIFE ARE PRODUCED BY PASSION THOUGH THE PASSION IS CHANNELED AND DIRECTED ON PURPOSE.
Here we go….
Price: $3.00 (USD)
Though Envy is only fourteen, she is employed part time at a school where she works the concession stand during basketball games. She is paid ten dollars for five hours.
10 dollars/5 hours = $2/per hour, BUT Envy has a PRODUCT FOR PURCHASE.
KEY:ENVY IS AN EMPLOYEE WITH A PRODUCT FOR SALE (OR PURCHASE).
My suggestion to her was:
Her part-time employment venture allows her to be in the presence of MANY POTENTIAL CUSTOMERS. However, they don’t know what she has to offer until she presents her product to them.
A Win- Win:
She obtains permission from her manager or whoever the major decision maker is to display her bracelets to the public while she EARNS HER WAGE AT THE CONCESSION STAND. Envy will provide the school with thirty-percent of her (gross) sales transactions.
10 bracelets @ $ 3.00 = $30.00
30% of $30.00 = $9.00
After all is said and done, she will have given the school her time (2 hours), talent (bracelets), and treasure ($9.00).
KEY: Envy utilize clientele that was already present by co-lLABORating with an organization. She does not have to seek something (customers) that is already present.
The same scenario is applicable to your situation…